(Information corresponds to 2019)
A MAJOR PLAYER FOR PARIS AND ITS REGION
Air France supports more than 230,000 jobs (direct, indirect and induced) in this region and 80% of its employees work in the Paris region. In 2019, 50% of the company’s new recruits came from areas in the vicinity of CDG and Orly. In addition, 80% of trainees on a work/study contract at Air France come from the Paris region. Air France is one of the leading private employers in the Paris region.
Air France also works together with local elected officials and companies to promote economic development, housing, transport and training. This is the reason behind the company’s creation of the “Club des Acteurs du Grand Roissy” (a non-profit organization dedicated to developing the Grand Roissy area) or its participation in the private-public partnership “Orly International”.
The company is also a signatory of the “Entreprises et quartiers” convention, which illustrates its ambition to make a concrete contribution to the priority districts identified in the framework of urban policy.
Many revitalization initiatives have also been undertaken to maintain French geographic employment areas. For example, the company can provide technical and financial support to craft enterprises.
By promoting Paris and the Paris region on board its aircraft and on its markets, Air France is helping to make Paris the world’s leading tourist destination.
IN FRANCE
As the leading customer of French airports, the Air France Group (Air France and subsidiaries) is present throughout the country with services to and from Orly and Paris-Charles de Gaulle, facilitating access to destinations worldwide (multiple opportunities for rapid connections) and encouraging foreign investment and the establishment of foreign companies in France.
To ensure its operations, Air France works with more than 4,400 French suppliers throughout the country. These product and service purchasing contracts help to develop the activity of French companies and in some cases contribute to promoting regional know-how abroad. For example, the company supports the wine industry in France with 750,000 bottles of Champagne and some 1 million bottles of wine served to customers around the world every year. In 2019, Air France made 2.6 billion euros in purchases in France.
As the leading carrier of international tourists to France, Air France contributes to making France the world’s leading tourist destination. The company has a long-standing, active commitment to developing tourism in the French regions and contributes to France’s international reputation.
INTERNATIONAL MARKETS
The Group contributes to the economic and social development of countries and supports initiatives for developing responsible tourism. With 308 destinations in 116 countries, Air France-KLM has a dense and balanced network, making the group the carrier offering the largest intercontinental capacity between Europe and the rest of the world. As it is often one of the last international groups to leave a country in the event of a geopolitical crisis, and one of the first to return, Air France-KLM supports the opening-up and development of fragile countries.
. Developing responsible and sustainable tourism
Tourism contributes to economic activity and job creation and helps to lift communities out of poverty. As the concerns of tourism and air transport overlap, Air France is committed to educating its customers about responsible tourism and mobilizing its partners around long-standing partnerships with NGOs and universities, including for example -
- ATR (Act together for Responsible Tourism), an association of tour operators, which aims to develop sustainable tourism.
- Acting for Life, a historic partner of Air France, promotes responsible tourism as a virtuous circle that minimizes negative social, economic and environmental impact and generates greater economic benefits for local people.
- The company also funds and screens ECPAT’s prevention campaign relaying information on the ravages of sex tourism on minors, on board its long-haul flights.
. Supporting entrepreneurship and skills development
Air France-KLM pursues its Open Innovation approach on international markets by notably participating in major international events –
- CES in Las Vegas,
- Africarena,
- French Tech Hub and Africa Hub encounter,
- Trianon Start-up supporting a Franco-Russian start-up exchange initiated by an encounter between Presidents Poutine and Macron.
Based near Bamako airport (Mali) and founded in 2005 with the help of Air France, IAMA (African Aeronautical Training Institute) provides comprehensive training related to careers in aviation to agents working for airlines or airport handling companies based in French-speaking Africa – regulatory training, ramp activity, traffic, passenger and cargo operations, etc.
As an IATA Accredited Training School, the Institute is internationally recognized and delivers IATA-stamped diplomas.
Via MATEA (Airport Equipment Maintenance and Technical Assistance), Air France has developed a sales service for reconditioned second-hand equipment. The aim is to guarantee the reliability and performance of equipment at African airports, by offering equipment at the best price to local materials handling companies, and through audits and repair missions. Air France offers African suppliers its experience in aeronautical equipment maintenance.
A BRAND AMBASSADOR FOR FRANCE
As the leading carrier for international travellers to France, the Group contributes to making Paris the world’s leading tourist destination. The company has a long-standing, active commitment to developing tourism in the French regions and contributes to France’s international reputation.
Around the world, both on the ground and on board, most of our services showcase French products, expertise and culture. France and Paris as destinations are featured in the Air France in-flight magazines, Air France Travel Guide and advertising campaigns on all Air France markets.
The company is also involved in cultural partnerships and major events that attract people from all over the world to France. As Atout France’s leading partner among tourism companies, Air France promotes French heritage and identity and France as a destination in all its partnerships.
Air France is also part of the Escales Culture programme, a partnership with the French Culture Ministry to promote France’s artistic wealth and heritage and forges special relationships with emblematic places.